Basics Fashion Management 01: Concept to Customer examines the fashion business in detail and is a crucial handbook for fashion merchandising, buying and busine

Highlighting the skills and considerations needed to manage products, this book will also help readers to understand processes such as product development, the

Basics Fashion Management 01: Fashion Merchandising examines the fashion business in detail and is a crucial handbook for fashion merchandising, buying and busi

Now in its second edition, this critically-acclaimed core textbook provides a detailed overview of the role of the fashion merchandiser, its place within a fash

Highlighting the skills and considerations needed to manage products, Virginia Grose introduces key processes such as product development, the supply chain and