Award-winning sales coach Jeff Shore shows sales professionals how to apply buyer psychology to personalize follow-ups, serve customers—and seal the deal fast

The world has changed. The market has changed. The buyer has changed.Now it's time to change the way you close the sale.Jeff Shore delivers a modern and definit

“Always be closing!” —Glengarry Glen Ross, 1992 “Never Be Closing!” —a sales book title, 2014 “?????” —salespeople everywhere, 2017 For decade

Master these top-performing sales skills to dominate the marketplace Critical Selling is a dynamic and powerful guide for transforming your sales approach and o

What if there was a book that incorporated key ideas from all major sales institutes and best-selling sales books into a unique sales process with fifteen short