Communication skills are essential to effective health promotion and public health practice. This textbook bridges the gap between health communication theory a

′This text will be extremely useful for students on a range of health-related courses as well as practitioners in the health field. The application of theory

Communicating Mental Health: History, Contexts, and Perspectives explores mental health through the lens of the communication discipline. In the first section,

How and why the idea of wellness holds such rhetorical—and harmful—power. In Why Wellness Sells, Colleen Derkatch examines why the concept of wellness holds