Contemporary Strategy Analysis Text Only

Contemporary Strategy Analysis Text Only
Author :
Publisher : Wiley Global Education
Total Pages : 482
Release :
ISBN-10 : 9781118590997
ISBN-13 : 1118590996
Rating : 4/5 (97 Downloads)

Book Synopsis Contemporary Strategy Analysis Text Only by : Robert M. Grant

Download or read book Contemporary Strategy Analysis Text Only written by Robert M. Grant and published by Wiley Global Education. This book was released on 2014-09-23 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. This edition also incorporates some of the key strategic issues of today including: post-financial crisis adjustment, the continuing rise of China, India and Brazil, and the increased emphasis on ethics and sustainability. Coverage is also provided on strategy in not-for-profit organizations. Contemporary Strategy Analysis, 8th Edition, is suitable for both MBA and advanced undergraduate students. It has been adopted by leading business schools all across the world.


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