The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design

Innovation Design presents an approach to designing shared value for businesses, non-profit organizations, end-users and society. The societal and economic chal

Value by Design is a practical guide for real-world improvement in clinical microsystems. Clinical microsystem theory, as implemented by the Institute for Healt

John Heskett was a leading design historian with a particular interest in design and economics. This book publishes for the first time his writings on design an

Providing a synthesis of practical blueprint and theoretical field guide to managing design, this comprehensive reference shows how the various disciplines of d