Cross-Cultural Aspects of Tourism and Hospitality is the first textbook to offer students, lecturers, researchers and practitioners a comprehensive guide to the

This introduction to the business of tourism examines the cultural values of various ethnic groups and language and non-verbal communication. Food, beverage, se

This collection critically examines tourism as a site of intercultural communication, drawing on the analytical tools afforded by the discipline toward better u

In recent years there has been a considerable interest in the cultural aspects of tourism such as the impacts of culture on tourism planning, development, manag

The tourism industry, of which the hospitality industry is the core element, is one of the largest and the fastest growing industries world-wide. According to W