Customer-centric Marketing Strategies

Customer-centric Marketing Strategies
Author :
Publisher :
Total Pages : 643
Release :
ISBN-10 : 1466625260
ISBN-13 : 9781466625266
Rating : 4/5 (60 Downloads)
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Book Synopsis Customer-centric Marketing Strategies by : Hans Ruediger Kaufmann

Download or read book Customer-centric Marketing Strategies written by Hans Ruediger Kaufmann and published by . This book was released on 2013 with total page 643 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides a conceptual understanding on customer-centric marketing strategies as well as revealing the success factors of these concepts with a goal to improve the organization's financial and marketing performance"--Provided by publisher.


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