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The leading introductory book on data mining, fully updated andrevised! When Berry and Linoff wrote the first edition of Data MiningTechniques in the late 1990s
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Type: BOOK - Published: 2008-09-01 - Publisher:
Special Features: · Best-in-class data mining techniques for solving critical problems in all areas of business· Explains how to pick the right data mining te
Language: en
Pages: 399
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Type: BOOK - Published: 2001-06-01 - Publisher: John Wiley & Sons
Increase profits and reduce costs by utilizing this collection of models of the most commonly asked data mining questions In order to find new ways to improve c
Language: en
Pages: 288
Pages: 288
Type: BOOK - Published: 2011-08-24 - Publisher: John Wiley & Sons
This is an applied handbook for the application of data mining techniques in the CRM framework. It combines a technical and a business perspective to cover the
Language: en
Pages: 495
Pages: 495
Type: BOOK - Published: 2009 - Publisher: Routledge
This title presents an holistic view of CRM, arguing that its essence concerns basic business strategy - developing and maintaining long-term, mutually benefici