Designing Service Processes to Unlock Value explores how service processes can be designed to leverage the expanding range of opportunities for service provider

The service process design landscape is changing, with a much broader range of design options now available. Opportunities for new service design configurations

The service process design landscape is changing, with many of the previous limitations disappearing on how and by whom services are delivered. Opportunities fo

The service process design landscape is rapidly evolving, with technology-enabled innovations allowing the service provider to create a more personalized servic

This book explains the design thinking approach both for designing new services and delivering the services. This approach itself can be applied to areas other