"This book examines the current state of global media distribution today, including legacy and born-digital media industries, and the social, cultural, and econ

In this updated edition of the industry staple, veteran media executive Jeff Ulin relates business theory and practice across key global market segments—film,

"This book examines the current state of global media distribution today, including legacy and born-digital media industries, and the social, cultural, and econ

This book focuses on market opportunity and segmentation, intellectual property assets enabling, financing production, theatrical distribution, the home video b

In this second edition, author Scott Kirkpatrick draws from over a decade of personal experience in the distribution arena to provide a clear and up-to-date ove