In this updated edition of the industry staple, veteran media executive Jeff Ulin relates business theory and practice across key global market segments—film,

"This book examines the current state of global media distribution today, including legacy and born-digital media industries, and the social, cultural, and econ

"This book examines the current state of global media distribution today, including legacy and born-digital media industries, and the social, cultural, and econ

Written by the insider who headed sales for Lucasfilm across distribution markets and managed the release of Star Wars Episode III, this is the first book to sh

How streaming services and internet distribution have transformed global television culture. Television, once a broadcast medium, now also travels through our t