Although Yellow Pages advertising should be a major profit-building business marketing strategy for many law firms, the harsh reality is that 99% of ads simply

This book shows you how to create more powerful Yellow Pages advertising and attract new business to your practice by creating advertising that gets attention,

Marketing the Law Firm: Business Development Techniques examines how marketing can improve client satisfaction and increase the bottom line for both corporate a

The contributors share time-tested advice on approaches, methods, systems, and perspectives that have resulted in thriving solo and small firm law practices in

This manual offers guidance on building and managing a personal injury practice. It highlights the tactics, technology and practical tools necessary for a profi