In order to survive in their market and differentiate themselves from the competition, small- and medium-sized enterprises (SMEs), which represent more than 90%

The concept of open innovation (OI) has become a very popular topic during the last decade, with an increasing number of small- and medium-sized enterprises (SM

What are the differences between an entrepreneur and a manager? According to Schumpeter, the main difference lies in the entrepreneur's ideas, creativity, and v

The World is changing and then also how enterprises carry out innovation needs to change. The book presents new methods and tools (from Creativity to Engineerin

This book is a unique guide for students, potential entrepreneurs and inventors, business managers, or anyone seeking to become a more successful thinker, creat