Product Juggernauts
Author | : Jean Philippe Deschamps |
Publisher | : Harvard Business Press |
Total Pages | : 472 |
Release | : 1995 |
ISBN-10 | : 0875843417 |
ISBN-13 | : 9780875843414 |
Rating | : 4/5 (17 Downloads) |
Book Synopsis Product Juggernauts by : Jean Philippe Deschamps
Download or read book Product Juggernauts written by Jean Philippe Deschamps and published by Harvard Business Press. This book was released on 1995 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at seven companies--Canon, Ford, Honda, Philips, Rubbermaid, and Toshiba--that have redefined existing markets and achieved domination by focusing on product creation