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Leveraging Corporate Responsibility
Language: en
Pages: 341
Authors: C. B. Bhattacharya
Categories: Business & Economics
Type: BOOK - Published: 2011-09-15 - Publisher: Cambridge University Press

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This book shows how companies can maximize the value of their CR initiatives by fostering strong stakeholder relationships.
Small Actions, Big Difference
Language: en
Pages: 161
Authors: CB Bhattacharya
Categories: Business & Economics
Type: BOOK - Published: 2019-09-17 - Publisher: Routledge

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Despite dire warnings about global warming, carbon emissions by the world’s largest companies are increasing and only a few companies have strategies for mana
Communicating Corporate Social Responsibility in the Digital Era
Language: en
Pages: 474
Authors: Adam Lindgreen
Categories: Business & Economics
Type: BOOK - Published: 2017-12-12 - Publisher: Routledge

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Although literature on corporate social responsibility is vast, research into the use and effectiveness of various communications through digital platforms abou
Corporate Responsibility in the Digital Age
Language: en
Pages: 188
Authors: Ivri Verbin
Categories: Business & Economics
Type: BOOK - Published: 2020-11-16 - Publisher: Routledge

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This book is a roadmap to help organizations adopt corporate responsibility and sustainability practices and be fit for purpose in a digital era. It explains wh
Just Good Business
Language: en
Pages: 208
Authors: Kellie McElhaney
Categories: Business & Economics
Type: BOOK - Published: 2008-11 - Publisher: Berrett-Koehler Publishers

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"Just Good Business" shows leaders and managers how to develop a unifying strategy for guiding their corporate social responsibility (CSR)--and why it's critica