The first complete introduction to the technology and business issues surrounding m-commerce With the number of mobile phone users fast approaching the one bill

In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sph

Mobile commerce is rapidly changing how businesses interact and sell. This book reveals how to master m-commerce, from global markets and trends to selling and

This book provides the context, architectures, case studies, and intelligent analysis that will help you grasp this rapidly emerging subject. With keen insight

More than 60% of the U.S. population now owns smartphones. Hayden and Webster cover everything you need to know to capitalize on history's greatest shifts in hu