Influenza is a continuing news story with three clearly defined pandemics. Spanning a history of over fifty years, Mass Mediated Disease focuses on the Spanish

This book tells the story of the mass media's potential in the war against drug abuse. It is based on scientific evidence on the use of media in health promotio

Health Communication and Mass Media is a much-needed resource for those with a professional or academic interest in the field of health communication. The chapt

This book evolved from a recent national conference that was convened to explore how the mass media could become a more potent weapon to improve public health.