PR Power: Inside Secrets From the World of Spin
Author | : Amanda Barry |
Publisher | : Random House |
Total Pages | : 242 |
Release | : 2012-01-31 |
ISBN-10 | : 9781448131761 |
ISBN-13 | : 1448131766 |
Rating | : 4/5 (61 Downloads) |
Download or read book PR Power: Inside Secrets From the World of Spin written by Amanda Barry and published by Random House. This book was released on 2012-01-31 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're just starting out or have been in business for years, it's never too late to start harnessing the incredible power of public relations. PR Power offers advice on how to get the most from your PR consultancy or in-house team and what to do if you're running the PR yourself, with: * practical hints and tips * toolkit exercises * case studies from real businesses * priceless advice from leading experts in PR