This volume demonstrates a range of possibilities for creative thinking about public relations management and collaboration in different settings and with diffe

This shortform book defines and situates the role of Public Relations as a creative industry and discusses the trends and issues that the sector is facing withi

Public relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from the personal to the political. This comprehensi

Discover the art of thriving in India's ever-shifting PR landscape with insights from 75+ seasoned experts who will help you chart a path towards modern-day bra

Through this assessment of creative (climate) communications, readers will understand what works where, when, why and under what conditions.