The published research shows the profession is facing crucial changes: the existence of new organisational structures better aligned with the social demands; th

International Public Relations: Negotiating Culture, Identity, and Power offers the first critical-cultural approach to international public relations theory an

This important book chronicles, responds to, and advances the leading theories in the public relations discipline. Taking up the work begun by the books Public

Public Relations and Social Theory: Key Figures, Concepts and Developments broadens the theoretical scope of public relations studies by applying the work of a

What is public relations? What do public relations professionals do? And what are the theoretical underpinnings that drive the discipline? This handbook provide