Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open t

"This book provides vital insights into the elements of strategy and their application to media firms. Solidly grounded in theory but not pedantic, it is essent

This breakthrough book provides students and managers alike with an understanding of the concepts and tools of strategy.

Leadership, adaptability, value creation. These are the skills necessary for tomorrow's managers. This book is designed to help students think critically and un

This book looks at the unique characteristics of cultural organizations and shows readers how to tailor a strategic plan to help these organizations meet their