Surveys That Work explains a seven–step process for designing, running, and reporting on a survey that gets accurate results. In a no–nonsense style with pl

Designing and Conducting Business Surveys provides a coherent overview of the business survey process, from start to finish. It uniquely integrates an understan

This book addresses the needs of researchers who want to conduct surveys online. Issues discussed include sampling from online populations, developing online an

Written with the needs and goals of a novice researcher in mind, this fully updated third edition provides an accurate account of how modern survey research is

Praise for Strategic Employee Surveys "This is a must-read! If you want to bring your employee survey up to the next level if you want to predict and drive your