Sport Business in Leading Economies

Author	: James J. Zhang
Publisher	: Emerald Group Publishing
Total Pages	: 541
Release	: 2017-12-04
ISBN-10	: 9781787435636
ISBN-13	: 1787435636
Rating	: 4/5 (36 Downloads)

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Book Synopsis Sport Business in Leading Economies by : James J. Zhang

Download or read book Sport Business in Leading Economies written by James J. Zhang and published by Emerald Group Publishing. This book was released on 2017-12-04 with total page 541 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a renowned group of international scholars, this new work examines how leading economic countries use sport business to drive and further economic development by raising brand awareness (country as a brand), transforming lagging communities, and enhancing travel and tourism in the country.

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