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Since the mid-1990s, the Internet has revolutionized popular expression in China, enabling users to organize, protest, and influence public opinion in unprecede
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Type: BOOK - Published: 2012-07-11 - Publisher: John Wiley & Sons
Fraud poses a significant threat to the Internet. 1.5% of all online advertisements attempt to spread malware. This lowers the willingness to view or handle adv
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The free flow of information and services around the world via the Internet constantly creates new issues and problems, such as rules of jurisdiction and applic
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Through feedback-oriented communication, this book explores advertising from the perspective of information flows, rather than the more common approach of symbo