Regional management has taken on a new role and is becoming more important. This book explores the challenges of European, US and Asian companies. It outlinines

This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized master’s programs. In a systematic yet c

Investors are instrumental in the development of new businesses and can be a key component of future success. However, for business ventures outside the general

The fields of Economic Geography and International Business share an interest in the same phenomena, whilst each provides both a differing perspective and diffe

International Business is a well-established research field, in which regionalisation has recently gained significant prominence. Europe comprises marketplaces