The Origins of Hospitality and Tourism is an exciting new text about the true origins of hospitality and tourism, identifying how an understanding the past can

This book provides an overview of the history and evolution of tourism to the present, and speculates on possible and probable change into the future. It discus

With over 70 global case studies and vignettes, this textbook covers all the key marketing principles applied to tourism and hospitality, showing how these conc

Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to t

The relationships between tourism and royalty have received little coverage in the tourism literature. This volume provides a critical exploration of the relati