Related Books

The Routledge Companion to the Future of Marketing
Language: en
Pages: 698
Authors: Luiz Moutinho
Categories: Business & Economics
Type: BOOK - Published: 2014-01-10 - Publisher: Routledge

DOWNLOAD EBOOK

The Routledge Companion to the Future of Marketing provides the reader with a comprehensive and original set of visionary insights into the future of marketing.
The Routledge Companion to Strategic Marketing
Language: en
Pages: 517
Authors: Bodo B. Schlegelmilch
Categories: Business & Economics
Type: BOOK - Published: 2020-11-24 - Publisher: Routledge

DOWNLOAD EBOOK

The Routledge Companion to Strategic Marketing offers the latest insights into marketing strategy. Bodo Schlegelmilch and Russ Winer present 29 specially commis
The Routledge Companion to Marketing and Feminism
Language: en
Pages: 490
Authors: Pauline Maclaran
Categories: Business & Economics
Type: BOOK - Published: 2022 - Publisher:

DOWNLOAD EBOOK

This comprehensive and authorative sourcebook offers academics, researchers and students an introduction to and overview of current scholarship at the intersect
The Routledge Companion to Creativity
Language: en
Pages: 397
Authors: Tudor Rickards
Categories: Business & Economics
Type: BOOK - Published: 2008-11-19 - Publisher: Routledge

DOWNLOAD EBOOK

Creativity can be as difficult to define as it is to achieve. This is a complex and compelling area of study and this volume is perfectly poised to explore how
The Routledge Companion to Critical Marketing
Language: en
Pages: 1076
Authors: Mark Tadajewski
Categories: Business & Economics
Type: BOOK - Published: 2018-09-21 - Publisher: Routledge

DOWNLOAD EBOOK

The Routledge Companion to Critical Marketing brings together the latest research in Critical Marketing Studies in one authoritative and convenient volume. The