Career Award in Travel and Tourism: Standard Level

Download or read book Career Award in Travel and Tourism: Standard Level written by Ann Rowe and published by Cambridge University Press. This book was released on 2002-08-01 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: For complete syllabus coverage of the Cambridge International Diplomas. Cambridge International Diploma in Travel and Tourism.This textbook gives complete syllabus coverage and covers topics such as worldwide destinations, customer care, marketing and promotions, travel organisations and visitor services. Travel and Tourism: Standard Level combines case-study materials with a practical approach to preparing for external assessments. Providing students with the skills and knowledge they need to work effectively in a fast-changing environment. Written by experienced subject examiners, key features include authentic case studies and sections on good exam technique.