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A History of Mali’s National Drink
Language: en
Pages: 281
Authors: Ute Röschenthaler
Categories: History
Type: BOOK - Published: 2022-10-17 - Publisher: BRILL

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This study follows green tea from China to Mali along its historical trade routes halfway around the world, examining the circumstances of its introduction, the
A History of Mali's National Drink
Language: en
Pages: 0
Authors: Ute Röschenthaler
Categories: History
Type: BOOK - Published: 2022 - Publisher: African History

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Green tea, imported from China, occupies an important place in the daily lives of Malians. They spend so much time preparing and consuming the sugared beverage
Exploring Entrepreneurship
Language: en
Pages: 499
Authors: Hakeem Adeniyi Ajonbadi
Categories:
Type: BOOK - Published: - Publisher: Springer Nature

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Branding the Middle East
Language: en
Pages: 676
Authors: Steffen Wippel
Categories: Business & Economics
Type: BOOK - Published: 2023-10-02 - Publisher: Walter de Gruyter GmbH & Co KG

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This edited volume investigates place, product, and personal branding in the Middle East and North Africa, including some studies from adjacent regions and the
African Agency in China’s Tea Trade
Language: en
Pages: 364
Authors: Ute Röschenthaler
Categories: Social Science
Type: BOOK - Published: 2022-02-07 - Publisher: BRILL

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This study highlights the agency of African economic actors in the green tea trade between China and West Africa, their unique tea brand designs, their challeng