B2B eCommerce

Author	: Gerrit Heinemann
Publisher	: Springer Nature
Total Pages	: 218
Release	: 2022-11-11
ISBN-10	: 9783658385286
ISBN-13	: 3658385286
Rating	: 4/5 (86 Downloads)

DOWNLOAD EBOOK

Book Synopsis B2B eCommerce by : Gerrit Heinemann

Download or read book B2B eCommerce written by Gerrit Heinemann and published by Springer Nature. This book was released on 2022-11-11 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook covers the basics of business-to-business (B2B) eCommerce, where similar principles of customer targeting can be observed as in B2C eCommerce. Gerrit Heinemann highlights the specifics and business models of B2B eCommerce, analyzes the digital challenges and shows the consequences and opportunities for online sales in B2B. Recognised best-practice examples illustrate how successful B2B eCommerce can work and which risks have to be considered.

B2B eCommerce Related Books

Language: en
Pages: 218

B2B eCommerce

Authors: Gerrit Heinemann

Categories: Business & Economics

Type: BOOK - Published: 2022-11-11 - Publisher: Springer Nature

DOWNLOAD EBOOK

This textbook covers the basics of business-to-business (B2B) eCommerce, where similar principles of customer targeting can be observed as in B2C eCommerce. Ger

Language: en
Pages: 123

The Essential B2B eCommerce Guide

Authors: Ian Dunning

Categories: Business & Economics

Type: BOOK - Published: 2020-05-29 - Publisher: TradeTech Solutions Ltd

DOWNLOAD EBOOK

This Guide has been written to cover all aspects of the reality of B2B eCommerce. The emphasis is on practical advice for British SMEs that can bring you immedi

Language: en
Pages: 329

Trust and Technology in B2B E-Commerce: Practices and Strategies for Assurance

Authors: Kumar, Muneesh

Categories: Business & Economics

Type: BOOK - Published: 2011-11-30 - Publisher: IGI Global

DOWNLOAD EBOOK

As the use of technology has considerably increased in B2B e-commerce, it becomes imperative to address the issues of trust that emerge in the context of techno

Language: en
Pages: 519

The new online trade

Authors: Gerrit Heinemann

Categories: Business & Economics

Type: BOOK - Published: 2023-03-30 - Publisher: Springer Nature

DOWNLOAD EBOOK

This book presents developments and future trends in e-commerce, which is shaped by customers' new digital communication and consumption patterns. Gerrit Heinem

Language: en
Pages: 312

Business to Business Electronic Commerce

Authors: Merrill Warkentin

Categories: Business & Economics

Type: BOOK - Published: 2003-01-01 - Publisher: IGI Global

DOWNLOAD EBOOK

"The rapid commercialization of the Internet and success of online direct marketing led to the burgeoning field of business-to-business e-commerce, a growing in