Related Books
Language: en
Pages: 228
Pages: 228
Type: BOOK - Published: 2020-11-15 - Publisher: Marshall Cavendish International Asia Pte Ltd
How can Brand Singapore renew itself once again, amidst a global pandemic? Reputation is precious, more than ever, in the face of deep global displacements exac
Language: en
Pages: 161
Pages: 161
Type: BOOK - Published: 2023-08-22 - Publisher: Springer Nature
This edited volume explores marketing in the Post-COVID world and the significant changes that have recently hit the markets. It examines the newly emerging par
Language: en
Pages: 140
Pages: 140
Type: BOOK - Published: 2017-06-15 - Publisher: Marshall Cavendish International Asia Pte Ltd
Without nation branding, there would be no Singapore. Reputation is precious. Top talent and hot money gravitate only to the most attractive, respected nations.
Language: en
Pages: 240
Pages: 240
Type: BOOK - Published: 2021 - Publisher: Penguin Books
Around The World In 68 Days is a travelogue with a big difference - not about how to get there, what to see or where to dine, but instead, seeking to glean insi
Language: en
Pages: 347
Pages: 347
Type: BOOK - Published: 2023-04-27 - Publisher: Ethos Books
"Think of Singapore instead as the Air-Conditioned Nation—a society with a unique blend of comfort and central control, where people have mastered their envir