Branding Brazil

Branding Brazil
Author :
Publisher : Rutgers University Press
Total Pages : 220
Release :
ISBN-10 : 9781978819290
ISBN-13 : 1978819293
Rating : 4/5 (90 Downloads)

Book Synopsis Branding Brazil by : Leslie L. Marsh

Download or read book Branding Brazil written by Leslie L. Marsh and published by Rutgers University Press. This book was released on 2021-05-14 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Branding Brazil examines a panorama of contemporary cultural productions including film, television, photography, and alternative media to explore the transformation of citizenship in Brazil. The book takes a multi-faceted approach, weaving media studies with politics and cinema studies to reveal that more than a marketing term or project emanating from the state, branding was a cultural phenomenon.


Branding Brazil Related Books

Branding Brazil
Language: en
Pages: 220
Authors: Leslie L. Marsh
Categories: Business & Economics
Type: BOOK - Published: 2021-05-14 - Publisher: Rutgers University Press

DOWNLOAD EBOOK

Branding Brazil examines a panorama of contemporary cultural productions including film, television, photography, and alternative media to explore the transform
Latin America ́s Potential in Nation Branding: A closer look at Brazil ́s, Chile ́s and Colombia ́s practices
Language: en
Pages: 194
Authors: Eva Niesing
Categories: Literary Collections
Type: BOOK - Published: 2013-09-27 - Publisher: diplom.de

DOWNLOAD EBOOK

In the globalized world of today, a well-elaborated, long-term oriented nation branding strategy can help nations to improve and to better control of their nati
Nation Branding
Language: en
Pages: 262
Authors: Keith Dinnie
Categories: Business & Economics
Type: BOOK - Published: 2008 - Publisher: Routledge

DOWNLOAD EBOOK

'Nation Branding' is a comprehensive text that demonstrates why nations are embracing the principles of brand management. It clearly explains how the concepts a
Medical Tourism
Language: en
Pages: 242
Authors: Colin Michael Hall
Categories: Business & Economics
Type: BOOK - Published: 2013 - Publisher: Routledge

DOWNLOAD EBOOK

Medical and health tourism is a significant area of growth in the export of related services. This text addresses the substantial political, philosophical and e
Medical Tourism
Language: en
Pages: 242
Authors: C. Michael Hall
Categories: Business & Economics
Type: BOOK - Published: 2012-08-21 - Publisher: Routledge

DOWNLOAD EBOOK

Medical and health tourism is a significant area of growth in the export of medical, health and tourism services. Although spas and improved well-being have lon