Brands of Faith

Brands of Faith
Author :
Publisher : Routledge
Total Pages : 256
Release :
ISBN-10 : 9781134130108
ISBN-13 : 1134130104
Rating : 4/5 (08 Downloads)

Book Synopsis Brands of Faith by : Mara Einstein

Download or read book Brands of Faith written by Mara Einstein and published by Routledge. This book was released on 2007-09-14 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through a series of fascinating case studies of faith brands, marketing insider Mara Einstein has produced a lively account of the book in the commercialization of religion.


Brands of Faith Related Books

Brands of Faith
Language: en
Pages: 256
Authors: Mara Einstein
Categories: Business & Economics
Type: BOOK - Published: 2007-09-14 - Publisher: Routledge

DOWNLOAD EBOOK

Through a series of fascinating case studies of faith brands, marketing insider Mara Einstein has produced a lively account of the book in the commercialization
The Employer Brand
Language: en
Pages: 212
Authors: Helen Rosethorn
Categories: Business & Economics
Type: BOOK - Published: 2016-03-23 - Publisher: CRC Press

DOWNLOAD EBOOK

The culture an organisation cultivates as an employer is just as important to its success as the brand image of its products or services. A culture that is at o
Religions as Brands
Language: en
Pages: 287
Authors: Jean-Claude Usunier
Categories: Religion
Type: BOOK - Published: 2016-04-01 - Publisher: Routledge

DOWNLOAD EBOOK

During the twentieth century, religion has gone on the market place. Churches and religious groups are forced to 'sell god' in order to be attractive to 'religi
Handbook of Research on the Impact of Fandom in Society and Consumerism
Language: en
Pages: 605
Authors: Wang, Cheng Lu
Categories: Business & Economics
Type: BOOK - Published: 2019-10-25 - Publisher: IGI Global

DOWNLOAD EBOOK

Fans of specific sports teams, television series, and video games, to name a few, often create subcultures in which to discuss and celebrate their loyalty and e
Covert Cows and Chick-fil-A
Language: en
Pages: 244
Authors: Steve Robinson
Categories: Business & Economics
Type: BOOK - Published: 2019-06-11 - Publisher: HarperChristian + ORM

DOWNLOAD EBOOK

The longtime chief marketing officer for Chick-fil-A tells the inside story of how the company turned prevailing theories of fast-food marketing upside down and