Simon Pont, Chief Strategy Officer at Vizeum, sets out to decode brand charisma, taking readers on a provocative and insightful journey through the brand and ad

Discover the secrets behind some amazing inventions! Through observation, experimentation, and perseverance, humansthrough the ages have managed to solve a whol

Learn about the role that patent models played in American history--and even learn to build your own replica! Patent models, working models required for US pate

How to get past the most common myths about creativity to design truly innovative strategies We tend to think of creativity in terms reminiscent of the ancient

The publishing industry has responded to the emergence of digital technologies with many useful and innovative products, but the business of publishing has not