Chief Crisis Officer

Chief Crisis Officer
Author :
Publisher :
Total Pages : 0
Release :
ISBN-10 : 9798987356920
ISBN-13 :
Rating : 4/5 (20 Downloads)

Book Synopsis Chief Crisis Officer by : James F. Haggerty

Download or read book Chief Crisis Officer written by James F. Haggerty and published by . This book was released on 2023-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this modern, media-saturated business and social environment, "crisis response" is most often dominated by communications concerns-ensuring the public, media, employees, and other stakeholders know: What has happened; What may happen next; and What you are doing about it. And with Twitter, Facebook, Instagram, and other platforms, a fumbled, ineffective public response can mean the difference between a crisis that is managed... and a crisis that manages you. Chief Crisis Officer is built on the premise that every company and organization needs to identify a leader and structure for an effective and efficient crisis communications response. Using a mixture of real-life examples, analysis, and tactical guidance, this book breaks down crisis events into their component parts and provides both a strategic approach and the proper tools to enable the Chief Crisis Officer to assemble his or her team and respond when the inevitable crisis occurs. Getting ready-and effectively cleaning up the mess-is what Chief Crisis Officer is all about.


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