Commercial Cultures
| Author | : Peter Jackson |
| Publisher | : |
| Total Pages | : 304 |
| Release | : 2000-10 |
| ISBN-10 | : STANFORD:36105025035069 |
| ISBN-13 | : |
| Rating | : 4/5 (69 Downloads) |
Book Synopsis Commercial Cultures by : Peter Jackson
Download or read book Commercial Cultures written by Peter Jackson and published by . This book was released on 2000-10 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study overturns the assumption that it is commerce that works by logical economic models while culture is invoked to explain the behaviour of the international consumer.
