The Book That Changed The Way America Does Business In 1987 Miller Heiman published a book that turned conventional thinking on its head and offered powerful, p

Written by the authors of Strategic Selling, this is the revolutionary system for face-to-face selling that's used by America's best companies.

True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product

The New Conceptual Selling has turned conventional sales thinking on its head by offering powerful, practical lessons that break down the boundaries of traditio

The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process," Strat