China may soon be the biggest economy in the world. This book is a practical guide to business practices, market conditions, negotiations, organizations, networ

China is rapidly becoming an economic superpower, yet has a very different business culture that is often misunderstood outside of China. This can result in cos

China has a long history of confounding multinational companies. Many firms' strategies for China have failed and companies have been forced to revise plans to

The China market is increasingly important for multinational companies. However, it is also extremely tough and challenging. In this invaluable guidebook, Dr. M

Create meaningful relationships that translate to better business Access to Asia presents a deeply insightful framework for today's global business leaders and