Creating Your Library Brand
| Author | : Elisabeth Doucett |
| Publisher | : American Library Association |
| Total Pages | : 139 |
| Release | : 2008-05-12 |
| ISBN-10 | : 9780838909621 |
| ISBN-13 | : 0838909620 |
| Rating | : 4/5 (21 Downloads) |
Book Synopsis Creating Your Library Brand by : Elisabeth Doucett
Download or read book Creating Your Library Brand written by Elisabeth Doucett and published by American Library Association. This book was released on 2008-05-12 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: Branding is one part of the marketing process that focuses on developing a laser-clear message and the means to communicate that message to the intended audience. But as a library, where does branding fit?
