For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management. The Foundation to Building a Successful Small Busi

The tool that today's students need to master the most essential issues involved in starting and managing a successful new business venture. The first book in t

The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your note

This fifth edition of the popular book introduces you to the processes of new venture creation and the critical knowledge needed to manage your business once it

NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Student Value Editions also offer