Concise, Contemporary, and Practical The ideal tool for the next generation of entrepreneurs! A time-tested book that todays students need to master the most es

This fifth edition of the popular book introduces you to the processes of new venture creation and the critical knowledge needed to manage your business once it

This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Writ

For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management. The Foundation to Building a Successful Small Busi