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Focus Groups
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Focus Groups
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Authors: Richard A. Krueger
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Type: BOOK - Published: 2000-04-26 - Publisher: SAGE

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`I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next
Focus Group Methodology
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A friendly introduction to the basics of focus group methods with an international feel and an ethical sensibility.
Developing Focus Group Research
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Authors: Jenny Kitzinger
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This book critically examines the potential of, and suggests ways forward in, harnessing a versatile and powerful method of research - focus groups. The book ch