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Geomarketing
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Pages: 236
Authors: Gérard Cliquet
Categories: Business & Economics
Type: BOOK - Published: 2013-03-04 - Publisher: John Wiley & Sons

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This title describes the state of the art in all areas of spatial marketing, discussing the various constituents which make up the geography of markets. Demand
The Use of Geomarketing for the Location and Branch Network Planning on the Example Porsche. A Critical Examination of the Applicability of the Current State of Research
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Authors: Lars Steilmann
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Type: BOOK - Published: 2017-10-23 - Publisher: GRIN Verlag

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Bachelor Thesis from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 2,0, University of Applied Sciences Ess
Networked Control Systems for Connected and Automated Vehicles
Language: en
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Authors: Alexander Guda
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Type: BOOK - Published: 2022-11-15 - Publisher: Springer Nature

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Control of large-scale distributed energy systems over communication networks is an important topic with many application domains. The book presents novel conce
Location-Based Marketing
Language: en
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Authors: Gérard Cliquet
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Type: BOOK - Published: 2020-03-31 - Publisher: John Wiley & Sons

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Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on
Enhancing Customer Engagement Through Location-Based Marketing
Language: en
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Authors: Singh, Amandeep
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Type: BOOK - Published: 2023-03-07 - Publisher: IGI Global

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Proponents applaud location-based advertising as a way to bridge the gap between online and physical customer experiences and promote impulse purchases. Skeptic