Learn the Seven Golden Rules of fundraising success! Boost Public Awareness, Increase Effectiveness in Recruiting Volunteers, Mobilize Advocates, and Raise Mone

The Father of Guerrilla Marketing, Jay Conrad Levinson delivers the first book to adapt the profit-producing principles of Guerrilla Marketing to the world of n

Guerrilla Marketing’s Greatest Hits—Updated, Adapted, Remastered… The only book to deliver The Best of Guerrilla Marketing—a combination of the latest s

Filled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library.

Workbook containing various workshop activities and projects.