Heuristic Rhetoric

Heuristic Rhetoric
Author :
Publisher : Springer Nature
Total Pages : 226
Release :
ISBN-10 : 9783030984823
ISBN-13 : 3030984826
Rating : 4/5 (23 Downloads)

Book Synopsis Heuristic Rhetoric by : Gábor Tahin

Download or read book Heuristic Rhetoric written by Gábor Tahin and published by Springer Nature. This book was released on 2022-11-30 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces a novel approach to the analysis and practice of persuasive speaking and writing: heuristic rhetoric. The new method has evolved to fulfil the need at universities, government departments, political organisations, business enterprises and other public institutions for a modern practical alternative to classical rhetoric, which is, in the author’s view, no longer capable of giving a complete description of contemporary, predominantly mediatised, forms of public persuasive discourse, whilst other competing disciplines, such as critical discourse analysis or strategic manoeuvring, have not yet produced a set of tools, which have the comprehensive nature and practical orientation of Classical Greek and Roman rhetorical system. The book expounds heuristic rhetoric as an inter-disciplinary method to develop advanced skills of critical and strategic reasoning. Applying a novel set of principles for the strategic analysis of persuasive reasoning in complex rhetorical situations, the method emphasizes preparing and continuously adjusting argumentation according to the demands of unpredictable circumstances.


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