Impacts of Customer Relationship Management on Development of Corporations

Impacts of Customer Relationship Management on Development of Corporations
Author :
Publisher : Springer Nature
Total Pages : 156
Release :
ISBN-10 : 9783658358358
ISBN-13 : 3658358351
Rating : 4/5 (58 Downloads)

Book Synopsis Impacts of Customer Relationship Management on Development of Corporations by : Martin A. Moser

Download or read book Impacts of Customer Relationship Management on Development of Corporations written by Martin A. Moser and published by Springer Nature. This book was released on 2021-10-28 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: The overall goal of this book is the identification of design features and prerequisites for a CRM-system, which contribute to an increase in sales and the overall development of corporations in the packaging industry. Particular attention is paid to the identification of requirements of a CRM-system that contribute to an increase in the acceptance of the users.


Impacts of Customer Relationship Management on Development of Corporations Related Books

Impacts of Customer Relationship Management on Development of Corporations
Language: en
Pages: 156
Authors: Martin A. Moser
Categories: Business & Economics
Type: BOOK - Published: 2021-10-28 - Publisher: Springer Nature

DOWNLOAD EBOOK

The overall goal of this book is the identification of design features and prerequisites for a CRM-system, which contribute to an increase in sales and the over
From Marketing Mix to Relationship Marketing
Language: en
Pages: 28
Authors: Christian Grönroos
Categories: Marketing
Type: BOOK - Published: 1993 - Publisher:

DOWNLOAD EBOOK

The author of this paper believes that a paradigm shift is under way in marketing theory. For the past 40 years, marketing thought, research and practice has be
Customer Relationship Management
Language: en
Pages: 457
Authors: Roger J. Baran
Categories: Business & Economics
Type: BOOK - Published: 2016-12-08 - Publisher: Taylor & Francis

DOWNLOAD EBOOK

This book balances the behavioral and database aspects of customer relationship management, providing students with a comprehensive introduction to an often ove
Customer Relationship Management
Language: en
Pages: 177
Authors: Federico Rajola
Categories: Business & Economics
Type: BOOK - Published: 2013-03-19 - Publisher: Springer Science & Business Media

DOWNLOAD EBOOK

Companies and financial institutions are employing operational information systems in an efficient way. While they have consolidated a strong level of knowledge
Marketing Research
Language: en
Pages: 750
Authors: Joseph F. Hair
Categories: Business & Economics
Type: BOOK - Published: 2003 - Publisher: Irwin/McGraw-Hill

DOWNLOAD EBOOK