The International Business Environment: Text and Cases

Download or read book The International Business Environment: Text and Cases written by Sundaram and published by Pearson Education India. This book was released on with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: The International Business Environment is written with the aim to provide students with the necessary tools to analyse systematically the different facets of international business environment and how they affect an organization. The text focusses on five aspects of the cross border environment—exchange rates and international capital markets, trading patterns and regimes, regulatory content, and political context. Theories, models, and insights have been integrated from a variety of disciplines and functional areas, while emphasizing managerial relevance and providing a general management focus to issues confronting the multinational enterprises (MNEs).