Related Books
Language: en
Pages: 294
Pages: 294
Type: BOOK - Published: 2018-07-11 - Publisher: State University of New York Oer Services
"Integrated Marketing" boxes illustrate how companies apply principles.
Language: en
Pages: 575
Pages: 575
Type: BOOK - Published: 2012-03-29 - Publisher: Oxford University Press
This new, innovative textbook provides a highly accessible introduction to the principles of marketing, presenting a theoretical foundation and illustrating the
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 2003-06-12 - Publisher: Wiley
Core Concepts of Marketing is a brief, paperback introduction to marketing principles that leads students to the marketing strategies and tools that practitione
Language: en
Pages: 1455
Pages: 1455
Type: BOOK - Published: 2024-09-16 - Publisher:
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core the
Language: en
Pages: 348
Pages: 348
Type: BOOK - Published: 2005-09 - Publisher: Juta and Company Ltd
With a full explanation on the basic principles of marketing, this guidebook helps readers answer such questions as What is marketing? What is a marketing forec