Marketing Leadership in Hospitality
| Author | : Robert C. Lewis |
| Publisher | : |
| Total Pages | : 970 |
| Release | : 2000-02-18 |
| ISBN-10 | : CORNELL:31924087070508 |
| ISBN-13 | : |
| Rating | : 4/5 (08 Downloads) |
Book Synopsis Marketing Leadership in Hospitality by : Robert C. Lewis
Download or read book Marketing Leadership in Hospitality written by Robert C. Lewis and published by . This book was released on 2000-02-18 with total page 970 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is the strongest weapon in the hospitality world today. The aim of this textbook is to help students and professionals make the necessary connection between their business and the consumer of that business.
