In “Getting Your Book Into Libraries,” Simmons lays out the methodology and strategy he developed to successfully get his self-published books into 85 libra

The marketing of library services is an essential agenda item for almost all kinds of libraries all over the world. In this volume 47 experts from 20 countries

This down-to-earth book offers practical marketing solutions for reaching students, faculty, and administration in community college and university libraries, b

This Toolkit provides you with everything you need to successfully market any library. As libraries continue to fight for their survival amid growing expectatio

In Marketing Today’s Academic Library, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services w