2.400 miniature masterpieces. A matchbox label collector is called a phillumenist. But you don't have to be one to love these tiny works of art. The popularity

"MATCHBLOC is a striking collection of 400+ Eastern Bloc matchbox labels, collected over a number of years by designer Jane McDevitt"--Back cover.

A groundbreaking treasure-trove of striking graphic design curios from the Indian matchbox marketplace.

- Invaluable guide. - Fascinating insight into commercial branding and how trademarks are developed. - Provides a unique perspective on numerous topics